To all marketing lovers and... the others! Contagious made us a great christmas gift: the marketing and communication bible of 2008: 42 slides full of all the successful campaigns we should remember. ENJOY! Most Contagious 2008 View SlideShare presentation...

Have you ever seen a giant naked women made of 24,000 fresh peaches? Well....have a look at what Ella bache did as part of an integrated marketing campaign in February in Sydney. At 5 meters tall and 12 meters long, the sculpture was a highly visible...

Pas mal pour nos prochaines vacances?! Un monopoly en mode BUZZ! Ici il ne s'agit plus d'acheter des hôtels rue de la Paix mais d'organiser des flashmob pour générer le plus de Buzz....Ahlalala le marketing 2.0....tout un monde!

Plutôt marrant comme opération de buzz! Campagne imaginée par Draft FCB à New York.