the engaging brand

I read this from the Engaging Brand this morning and wanted to share it with you: Leadership is crucial to any business, I remember asking how you could become "the perfect leader" to Dad, he smiled and said "Perfection is a journey not a destination. Just remember one thing and that is - always better being imperfectly perfect rather than perfectly imperfect." I will always remember those words, after all for leaders - in fact for brands - people connect with personalities. Personalties are all different... [Lire la suite]