Own it all

The famous Monopoly board game from the 30's is coming back with a beautiful ad campaign called "Own it all". The advertising campaign was imagined by the agency JWT Frankfurt in Germany. Four photographs of actual properties, washed in green and red, show the two cheapest properties on the board in green... ...and the two of the most expensive on the board in red.
Posté par Caroline Arditti à 09:14:00 - - Commentaires [0] - Permalien [#]
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Le Monopoly en version Word of Mouth!

Pas mal pour nos prochaines vacances?! Un monopoly en mode BUZZ! Ici il ne s'agit plus d'acheter des hôtels rue de la Paix mais d'organiser des flashmob pour générer le plus de Buzz....Ahlalala le marketing 2.0....tout un monde!
Posté par Caroline Arditti à 07:29:00 - - Commentaires [0] - Permalien [#]
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